How to manage user experience to improve the quality of digital banking

Today, the Bank is apps. For bank users, it no longer matters what branches the Bank has, or if there are any at all. The user experience when interacting with an app is the experience of interacting with the Bank. A bad app is a bad Bank. Now changing the Bank is simply changing the app. Software developers and businesses do not know how users see and perceive Bank applications, do not measure the impact of user experience on the Bank's business results, and because of this Banks lose out on revenue, user loyalty and competition.

In this webinar, Loglix’s DevOps team will share their experience in building user experience and business monitoring systems for the financial sector and discuss:

• What are the typical problems of online and mobile Bank users;
• What software developers and businesses don't know about their online Bank, but might know;
• How to change the current situation and start managing the user experience.